Monday, 17 December 2007

Microsoft "innovate" again

Despite Microsoft referencing themselves as an innovative company, the view of many of us in the industry is that they rarely come up with anything new. The adage that to see Microsoft's next product, you need to look at Apple three years ago (a paraphrase, but you get the point) continues to bear out.

In this particular instance, I'm referring to the announcement of a UI refresh for Windows Mobile.

In contrast, Apple have redefined the mobile phone interface with their first product. I'm no Apple fanboi, but can recognise true innovation when I see it, and Microsoft just doesn't get it. Rant over.

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